The founder of Soleil Sitrus, Kobus van Staden’s experience can be divided into four parts:
Initially he was part of a family owned business that started with Citrus production. Later on he joined one of his then partners in their Citrus and Mango business and this is where he gained most of his management experience. He also became a partner of the larger Blyde Citrus Group which was a more corporate environment. During this partnership he learned how business can be taken to new & higher levels and his ambition to create a similar brand was born. After years of hard work and invaluable experience, he started his own successful multi-faceted fruit production company namely Soleil Sitrus.
Vision & Mission
The Soleil group’s vision is to be the pioneer in producing superior quality fruit in a sustainable way while being a pillar in the community that promotes job creation, community development and ethical agricultural practises.
To become South Africa’s top producer of superior quality fruits to the domestic and international markets.
Soleil Sitrus is not only a family owned business but is proud to call our employees our family as well. All our employees have a deep passion for farming and the environment and it is constantly displayed in their loyalty, honesty and dedication.
With a team of almost 900 employees it is apparent that we share the same vision – this can be seen by observing employees in their daily tasks which they do with the utmost respect & care. As with any other industry, the amount of commitment & love that goes into our Citrus & Mango production is the secret ingredient that elevates our company and enables us to produce superior quality products.